Saturday, July 30, 2016

This Under-the-Radar Korean Brand Is Delightfully Wacky

We've all fallen victim to what we'll refer to as the "Instagram spiral," when you click aimlessly through photos, tumbling down a virtual rabbit hole of #ootds and artfully arranged flat lays. But sometimes all that mindless double-tapping comes in handy, and you come across something really cool, like Korean brand Ader Error.

Consider the up-and-coming label a riff on the best the thrift store has to offer, with an almost Vetements-esque flair. For the brand, it's not about making something new, "but something special and different," and that's exactly what its doing. From statement socks, to cozy-cool jackets, you'll want to snap up these quirky pieces now before the brand really hits it big. We rounded up a few of our favorite pics from the brand's Instagram below, along with a few of our favorite pieces you can get shipped straight to your door (oh, the beauty of the internet). 

Read on to check it out and shop them for yourself.